Thomas Wedell-Wedellsborg

Author, Innovation as Usual

Partner, The Innovation Architects

Thomas Wedell-Wedellsborg is the author of “Innovation as Usual: How to Help Your People Bring Great Ideas to Life”, a Harvard Business Review Press book on the art of driving innovation in regular organizations. In 2014, he was included on HR Magazine’s list of “Top 20 International Thinkers”.

Wedell-Wedellsborg’ research on creativity has been featured in the Financial Times, the Wall Street Journal, The Sunday Times, The Telegraph, BBC Radio, Bloomberg Businessweek and Harvard Business Review, and has been published in Chinese, Portuguese, Italian, Japanese and several other languages. He has addressed executive audiences at organizations such as Cisco, Coca-Cola, Deloitte, Johnson & Johnson, UBS, Bank of America, NewsCorp and the United Nations.

Wedell-Wedellsborg is Danish and holds an MA from the University of Copenhagen as well as an MBA from IESE Business School. He has founded two startups, the Danish non-profit knowledge sharing platform Akademisk Opgavebank and the private professional network 13 MBAs. He currently serves as an advisor to two startup incubators, namely the BBC WorldWide Labs in London and the product innovation firm Prehype in New York.

Prior to his business career, Wedell-Wedellsborg served for four years as an officer and infantry platoon commander with the Danish Royal Guards. He maintains a website on, and can be contacted on